I have used Google Forms
to create my audience questionnaire to send out to my peers, teachers
and family. It is useful as it is easily accessible and the simple layout
allows for the receiver to answer the questions quickly and clearly. It was
very simple to set up and was not complicated.
The aim of my
questionnaire is to gauge greater knowledge of our target audience’s interests
and more desirable features in a horror/thriller film. By having knowledge of
our audiences’ desires, we can cater our film for their needs which will mean
that our film will be the most successful it possibly could be. We have decided
to publish it on our blogs, after we email it out to the people who we want to
fill it out.
My questions began with
personal questions about the person filling out the form which started with
asking their age of either ‘older than 35’ or ‘younger than 35’ as we would
like our film to attract many age groups if possibly. By asking their age and
gender we can categorise people and discover the patterns which occur in
different genders and ages so that we can make sure to include everyone’s’
needs. I then go on to ask about their like for horror and thriller films and
in turn which they prefer. We have decided that our film is to be a mixture of
elements of horror films and that thrilling element of a thriller film. Our
target audience is people from the ages of 15-25 as this is the age where
horror films are the most popular as young adults and late teens enjoy the
thrill more than the older generations. However, we do not want to exclude the
older generations as the wider the audience, the better. By discovering which
genres our target audience prefer, along with the older generations, we can
decide which elements we will implement in our film and which ones would not be
as popular.
https://docs.google.com/forms/d/e/1FAIpQLSeF-bVDLTYYJIqHKuRfAXXYYSVNwdUm5Pm12_Kz9XdbuapyoA/viewform
Very good. Please add the results that your questionnaire has yielded.
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